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Recording Skype, Google Hangouts, or any digital video communication can be a useful way to interview subject matter experts and customers.
The footage you record can be used in a variety of ways: marketing videos, internal presentations, market research, etc.
To help your interviewee get comfortable in front of the camera, we’ve put together a free PDF with tips for participating in Skype interviews.
First, be mindful that it takes a lot of computer processing power to record video and run programs like Google Hangouts and Skype at the same time.
To get the best results, turn off any unneeded application. It will help with overall performance of your machine.
Notice how he’s evenly lit and where he’s placed in the frame?
You can also see there’s not much action going on in the background.
Using quotes from experts in customer-facing videos has worked well for us here.